Steve and Buford
How does a Wireless company compete in the ever changing world of technology? Steve Schneider, CEO and President of Hilbert Communications does it with a little help from a friend named Buford. Bug Tussel Wireless, a subsidiary of Hilbert Communications, believes in delivering high speed internet options to rural areas providing an even playing field for all internet users despite where they may live. Whether you work from home, your home is downtown or you are manning the family farm, Steve Schneider believes you should stay connected without compromising speed or quality of service.
While building a network to serve rural areas, Mr. Schneider began developing the idea of serving customers in a little different way than a traditional brick and mortar store. He wanted customers to get the same feeling and ongoing service as some of the most successful rural insurance agents. Instead of making the customer come to him, he envisioned him team going directly to the customer. Their time, their space, their dime. He knew in developing the brand that using an icon can be extremely impactful and help put a face to the name Bug Tussel. Enter Buford J. Tussel, the orange bug. Continue reading
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High speed wireless internet service is coming soon to some rural parts of Sauk County. That was the message delivered by Steve Schneider of Hilbert Communications, a company that is leasing fiber optic lines and tower space from Sauk County as part of the effort to set up the system.
Giving a report to the county board’s economic development committee last week, Schneider said he had received word from a person in the Federal Communication Commission that approval to use its towers for broadband were expected to be approved by the end of the day last Thursday, Feb. 25. However Schneider said his company will be testing the system for 30 days to get the bugs out before it goes commercial.
Hilbert Communications is a network operator with a wireless subsidiary focused on delivering voice and data services to rural areas in Wisconsin and Michigan. The company partners with AT&T Mobility to pick up roaming users who head into the countryside from cities such as Green Bay, Madison and Milwaukee.
Hilbert is based in Green Bay, but it has grown rapidly through aggressive deployment of cellular base stations in rural areas such as Calumet, Sauk, Columbia and Douglas counties. In the past year, it has ignited a new growth phase with BugNet, the first broadband wireless data service available to its subscribers. When the company surveyed prospective customers at a local county fair in the summer of 2008, it found that virtually all of them were very excited by the potential for broadband wireless since they were still using dial-up Internet connections. The company has since amassed a sizeable subscriber base from sparsely populated farming areas.
By Jessica Scarpati, News Writer
25 Feb 2010 | SearchTelecom.com
By combining microwave backhaul systems with intelligent routing, a rural wireless GSM and WiMax operator expects to save millions in operating expenses by eliminating the 150 leased T1 lines that it uses to connect its cell sites.
“We have the opportunity to stop our op-ex from growing and actually reduce it, so I think it’s a smart business decision, and we’re making our network more resilient,” said Jake Brown, CTO of Hilbert Communications, a Green Bay, Wis.-based wireless operator that offers roaming network services throughout Wisconsin for about 30 carriers. “We’re able to completely get rid of the incremental cost to upgrade to 3G.”
Hilbert launched the microwave backhaul project — playfully dubbed “Operation Badger Sky” as a nod to the University of Wisconsin-Madison mascot, the badger — when it became evident that an all-T1 network could not support a transition from 2G to 3G and 4G, according to director of network design Kevin Kluge.
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